All free trials of Genie start with the Professional package. This level is a great starting point for anyone to understand the power of Genie’s databases and basic data management and marketing functionality.
Genie comes in 4 standard packages:
Genie Professional is our all-in-one sales, marketing and lead generation platform providing unlimited access to our industry leading US business and consumer data. Genie Professional includes dozens of great features specifically designed to help you quickly find the right contacts, connect directly with decision makers, and sell smarter.
Our easy-to-use list builder makes it simple to search for businesses or consumers, find decision makers, phone numbers, email addresses, view detailed information about the company, prepare for your sales calls, or build your email or direct mail campaign.
Genie Team is designed specifically for sales teams to boost productivity in three very important ways:
- Build your list using Genie’s easy-to-use list builder
- Assign the leads to your team for prospecting through e-mail, phone or direct mail
- Track your team’s activity along with custom analytics to monitor the success of your campaigns
You’ll have access to our full suite of marketing services including direct mail, email, phone-dialer, and our mobile app. For more information about Genie Team, or to get started, view the Quick Start Guide.
If you’re managing a team of two or more to achieve sales and marketing goals, the Team package provides additional team management functionality.
360 Marketing Package
With Genie 360, you’ll get insights into your customers like never before. Genie 360 Marketing is a dynamic marketing platform that helps customers manage their marketing initiatives. Genie 360 clients can:
- Analyze and compare customer customers and campaign responders
- Segment existing customers to develop up-sell and cross-sell strategies
- Reduce your marketing costs and increase response rates
- Track the success of your campaigns with real-time reporting
Using Genie 360, you can change your intuition about customers into insights. Profile and segment your customer data, analyze your best customers, and turn insights into action with our direct mail, email and display campaigns.
How will Genie 360 Marketing help me? Take a look at your customers and ask yourself these questions.
- What do they look like? What characteristics do they have in common?
- If you sell to businesses, what industries do you sell to? How many employees do they have? What’s their sales volume? How far away are they from your business? What are your best segments? Where do you have the best penetration?
- If you sell to consumers, what’s their age and income? Do they have children or pets? What is their home worth or income look like? What are your most profitable segments and where do you have the best penetration?
These are all great questions that most business owners and marketing professionals “think” they have the answers to, but in reality, it’s at best an educated guess. There’s no way to answer these questions unless you have the data to back it up. Now, with Genie 360 Marketing you have all of the answers at your fingertips.
When you’re ready to harness your sales and marketing team to advanced marketing tools while seamlessly managing your acquisition and retention processes, the Genie 360 Marketing package offers additional management and marketing functionality.
For larger organizations with significant investments in existing platforms and team organization tools, improve effectiveness and efficiency with real-time integrations, advanced modeling and predictive indexing.
With Genie, you get powerful sales, prospecting, and marketing tools—all in one convenient online application. Take advantage of Genie to reduce your prospecting time, find quality B2B and B2C sales leads, and increase your close rates.
- CRM integration to quickly move data into your current system
- A handy mobile app to stay connected no matter where you go
- Genie Enhance to update your current data
- Genie Lead Manager™ to help you stay organized
- Direct mail and email marketing tools to deliver your message
- Google Mapping for easier prospecting while you’re in the field
- Genie Dialer to research, call, and manage your leads